YMYL YouTube Schema Markup Plugin

Benefit from Schema Markup on your YouTube Embedded Videos

The YMYL YouTube Schema Markup Plugin allows you to easily add Structured Data to your site for YouTube Embedded Videos.

Search engines love Schema Markup on your site because it’s what their bots read and understand.

Google recommends using the schema.org on-page markup for videos. The schema.org vocabulary was developed and is supported by Google, Bing, and Yahoo! Using schema.org to describe your videos will allow Google to index and show your videos in search.

The YMYL YouTube Schema Markup Plugin uses proper markup according to Schema.org.

  • Use the schema.org/VideoObject type to describe videos. (Find the full specification at schema.org.)
  • Make sure that your video and schema.org markup are visible without executing any JavaScript or Flash. To see how your site will appear to Google, you should view your play pages in a text-only browser such as Lynx, or a more conventional browser where you’ve confirmed that Flash and JavaScript are disabled.
  • You can and should also submit a video Sitemap that helps Google discover your videos and provides additional information about your video content.

Adding VideoObject to a video page

Add schema.org markup directly to the HTML of your video page with the YMYL YouTube Schema Markup Plugin. The markup will not be visible to users and will not affect how your page looks. When Google crawls your page, they’ll use this information to index your video. While only a few properties are required, providing additional information helps Google understand your video and enhance its appearance in search results.

Schema.org VideoObject properties

Google recommends marking up your video content with the following tags. See the full list of VideoObject properties at schema.org.

Once you have added markup to your page with the YMYL YouTube Schema Markup Plugin, you can easily use the Rich Snippet Testing Tool to make sure that Google can correctly read your markup. If your markup shows up correctly in the tool, Google will read and process it the next time they crawls your page.


Portions of this page are reproduced from work created and shared by Google and used according to terms described in the Creative Commons 3.0 Attribution License.

Release date:September 8, 2016
Last updated:June 4, 2017
Current version:4.8
Product type:YouTube schema markup plugin for WordPress
File format:zip
File size:52KB
Requirements:WordPress 4.1+
Price:$47.00 USD