30-second summary: Your SEO proposal plays an instrumental role not just for your agency but also for your client’s business Forecasting needs to be a star element of your customer acquisition process – but how…
30-second summary: Keyword difficulty (KD) scores help digital marketers understand potential search engine performance KD scores are useful in building SEO strategies, filtering out ineffective keywords Low competition keywords give an advantage in attracting traffic…
30-second summary: Search engines are laser-focused on improving user experience and voice search plays an increasingly key role With 100+ global languages, people are prone to searching in their native language How do you optimize…
30-second summary: All the copy and strategic use of keywords in the world will not impress search engines if your web design is not fit for purpose The design of your website or web app…
30-second summary: To ensure organic visibility for your seasonal pages, start creating, optimizing, and analyzing them now Start creating, organizing, and scheduling seasonal content assets now for a head-start when it’s time to start focusing…
30-second summary: Reddit is the seventh most popular website in the US while Quora has a DR of 91 These factors make for great opportunities to build your brand’s online presence and enhance your E-A-T…
30-second summary: Are your leads slipping through the cracks in these business gaps? SEOs have a great vantage point in the form of data that actively helps identify business opportunities and gaps SEO pioneer, serial…
30-second summary: The needs of an SEO agency are dynamic and change as the business grows From data accuracy to seamless functionality, the spectrum of SEO tools and their features is wide, but how do…
30-second summary: Third-party data is being phased out by big tech, making first-party data indispensable First-party data is willingly provided by users, helping you build a consumer profile Internet users are cautious about providing their…
30-second summary: A traffic drop doesn’t necessarily mean something is wrong – in most cases, it is natural All sites have experienced a decline in traffic throughout their lifetime which can be explained by seasonality,…
30-second summary: The Mobile Experience is critical for all categories when looking at Core Web Vitals (CWV) Image compression seems to be a leading challenge for leading brands Pages doing well for CWV tend to…
30-second summary: Very few SMBs use multiple channels for their online advertising Facebook is the most effective channel based on the cost for CPM and CPC It’s important to remember that every business is unique…
30-second summary: Google recently rolled out the “Full Coverage” feature for mobile SERPs Will this impact SEO traffic for news sites, SEO best practices, and content strategies? Here’s what in-house SEOs from The LA Times,…
With smartphone users growing year-on-year while desktop users stagnate, it comes as no surprise that Google looks to put mobile at the very core of its search engine algorithm in 2017. Mobile is destined to…
SEO is an ever-changing, expansive science that is often hard to understand. You know that you need specific keywords to boost your website traffic, but we’re about to throw another curveball at you – latent…
You can enhance the appearance and coverage of your website and presence in Search results by first establishing it with Google by adding structured data markup! This makes it easier for users to…
WordPress.com has always taken care of your site’s search engine optimization (SEO) behind the scenes. Whether you have a free site or paid plan, we index your posts and pages so that the Googles and…
Blogging is a great way to communicate with your customers and reach new ones. Business owner Phoebe Clare blogs at Sage and Clare, where she documents her exotic trips scouting merchandise for her online home decor…